Jio has raised the price of its popular 399 plan. Whereas earlier, customers got unlimited calling, 1GB/day and bundled SMS for 84 days, now you will get the same for Rs. 459.
Now at Rs. 399, you will get the benefits for only 70 days.
This might trigger a return to stability for the volatile telecom market which was disrupted by Jio's drastically-cheap plans.
Minor cracks appeared in trade on Wednesday, practically the last trading day of the week; there's just a one-hour muhurat session on Thursday (Diwali) and Friday is a trading holiday.
The benchmark Nifty50 ended Wednesday with a minor loss of 23.60 points, or 0.23%. The index recovered from the day's lows.
However, some long unwinding remained visible.
Chinese device maker Xiaomi, which entered India's smartphone market in 2014, is giving a really tough competition to Samsung.
According to Counterpoint Research, Xiaomi's market share at 22.3% is only 0.5% less than Samsung's 22.8% in Q3 2017.
It registered 292% Year-on-Year growth thanks to its affordable yet premium devices, especially Redmi Note 4, India's best-selling smartphone for the third consecutive quarter.