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Apple taps ex-Microsoft exec to lead its AI push

Business

Apple just named Amar Subramanya—who's worked at both Microsoft and Google—as its new vice president of AI.
He's stepping in for John Giannandrea, who'll stick around as an adviser until spring.
Subramanya brings serious experience, including leading engineering for Google's Gemini assistant.

What this means for Apple's AI game

Subramanya will focus on building Apple's core AI models and machine learning research, reporting to software chief Craig Federighi.
This move could be seen as part of Apple's effort to catch up with rivals like Samsung after news that Siri's next big AI update won't land until 2026.
With this leadership change, it appears Apple wants to speed up its AI efforts and stay competitive in the tech race.