30 Oct 2018
Twitter could kill the 'Like' button, but not anytime soon
The report drew immediate flak from users of the service, but Twitter has confirmed that it is just one of the many ideas it is considering and the button isn't going away anytime soon.
Why Twitter could kill 'Like'?
Twitter CEO Jack Dorsey recently said he "wasn't a big fan of the heart-shaped button" and would be getting rid of it, according to The Telegraph.
Generally speaking, the button has a pretty straightforward function - to help people acknowledge/appreciate the content they see, like on Facebook.
But sometimes, it can also be used to promote incendiary content, leading to the cases of abuse.
So, Twitter is looking at ways to incentivize healthy conversation
To eliminate the problem, Twitter has been considering a range of options, including removing the button altogether.
Dorsey even expressed his unhappiness with the button at the recent WIRED25 Summit, but the company has stressed there are no immediate plans to change how 'Like' works on the platform.
"There's no timeline," Twitter Communications VP Brandon Borrman wrote. "It's not happening 'soon.'"
Here's what Twitter's Communication Team said
As we've been saying for a while, we are rethinking everything about the service to ensure we are incentivizing healthy conversation, that includes the like button. We are in the early stages of the work and have no plans to share right now. https://t.co/k5uPe5j4CW— Twitter Comms (@TwitterComms) October 29, 2018
Still, the users are not happy
Either way, Twitter users are not happy with the idea of killing the button.
Ever since the news broke, several users have erupted on the platform, noting how the feature's removal could impact their Twitter experience.
While some made memes, others stressed the button allows them to support others and offer solidarity, and its removal would take away an important way of communication.
What else Twitter could do?
As TechCrunch reported, before removing the 'Like' button altogether, Twitter could also try other options like adding multiple reactions to a tweet, like that of Facebook, or changing the algorithms to make sure hateful content doesn't come up, even after being liked.