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17 Jan 2019

WhatsApp has beaten Facebook in terms of popularity, says report

WhatsApp beats Facebook in terms of popularity

More than four years ago, Facebook acquired WhatsApp in a whopping $19 billion deal.

The deal, evidently, paid off. And now, it seems like the messaging platform is growing so fast, it is actually beating its own parent company.

A report from research firm App Annie has shown that WhatsApp has surpassed Facebook's own mobile app in terms of popularity.

Here are the details.

In context

WhatsApp beats Facebook in terms of popularity
'State of Mobile' shows growth in 2018

Report

'State of Mobile' shows growth in 2018

In its annual 'State of Mobile' report, App Annie revealed that WhatsApp has raked more monthly active users than Facebook in the last few months.

The platform surpassed Facebook's own mobile app in September 2018 for the first time and has since maintained a lead, the firm told Venture Beat.

However, it denied giving specific figures to confirm the current gap between the two.

WhatsApp

WhatsApp even beat Facebook in India and other markets

According to the report, WhatsApp, which grew by 30% over the last two years, surpassed Facebook in terms of the average monthly number of active users in various markets, including India, Switzerland, Spain, Singapore, Russia, and the Netherlands, VentureBeat reported.

However, if we look at the global scale, Facebook sat as the top app of the year with a higher number of active users.

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Instagram witnessed highest growth rate among all Facebook apps

While WhatsApp grew 30% over the last two years, it didn't match Instagram in terms of growth level. As per the report, the photo-sharing platform grew as much as 35% during the same period.

Evidently, Facebook is going strong as whole

Facebook's growth

Evidently, Facebook is going strong as whole

WhatsApp and Instagram's growth (although not fully detailed) suggests Facebook is going strong as a whole, despite being marred by several privacy scandals.

At the end of Q3 2018, Zuckerberg claimed that "there are now more than 2.6 billion people using Facebook, WhatsApp, Instagram, or Messenger each month".

If the latest report is any indication, this number is only going to get bigger.

Ask NewsBytes
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Most asked questions

How many users WhatsApp currently has?

What are new features in WhatsApp?

Is there a native way to lock WhatsApp?

Will PiP mode work for YouTube videos?

More questions

How many users WhatsApp currently has?

Asked on 17-01-2019 by Sai Kapoor

Answered by NewsBytes

Officially, at the end of last year, WhatsApp had over 1.5 billion users.

What are new features in WhatsApp?

Asked on 17-01-2019 by Ishan Sengupta

Answered by NewsBytes

WhatsApp is getting some very interesting features, including a PiP mode to chat while watching videos and a way to send private replies for group messages.

Is there a native way to lock WhatsApp?

Asked on 17-01-2019 by Aanya Khan

Answered by NewsBytes

No, not as of now. But, WhatsApp has been working to introduce fingerprint-based security on Android and iOS. It will be available sometime in the future.

Will PiP mode work for YouTube videos?

Asked on 17-01-2019 by Pranav Gavde

Answered by NewsBytes

Yes. Picture-in-picture mode will work for all YouTube, Facebook, and Instagram videos.

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