Even after scandals like Cambridge Analytica and a massive FTC fine, Facebook's privacy woes aren't coming to a halt.
The company recently connected kids with strangers on Messenger, and now, a Business Insiderreport has revealed that one of Instagram's "preferred marketing partners" dodged the photo-sharing site's rules and tracked location and other data of millions.
Despite recognizing Hyp3r as a trusted ad partner, Instagram noted the violations of automated data and Story scaping and pulled the company from its ad platform.
"HYP3R's actions were not sanctioned and violate our policies," an Instagram spokesperson said, adding that they have "also made a product change that should help prevent other companies from scraping public location pages in this way."
In response to the case, Hyp3r CEO Carlos Garcia said, their company "enables authentic, delightful marketing that is compliant with consumer privacy regulations and social network Terms of Services. We do not view any content or information that cannot be accessed publicly by everyone online."