As per reports, the Invitation To Tender (ITT) has been bought by more than 20 companies, with deadline still more than 10 days away.
The bidders include media giants from all over the world.
IPL media rights
Auction postponed to 1st September
Big guns in race for the media rights
According to a news report, Star India, Amazon Seller Services Pvt Ltd, Sony Pictures Networks India, Reliance Jio Digital, Yahoo, Facebook and ESPN Digital Media are some of the companies which have bought the ITT for IPL's media rights.
With such giants in the race for grabbing the media rights, the BCCI is expected to earn a huge sum of money from the auction.
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