Apple is readying gaming controllers for iPhone

By Mudit Dube

Sep 14, 2026

09:35 am

What's the story

Apple is working on two game controllers specifically designed for iPhones, Bloomberg's Mark Gurman has said. The tech giant may market these devices under its Beats brand. This speculation comes after MacRumors discovered references to the first-party game controllers in the code of macOS 26.7 last week.

Marketing strategy

Controllers meant for iPhones

Even though the code was found in macOS, not iOS, Gurman says these controllers are meant for iPhones.

He also revealed that Beats executives are leading the development of this product.

Apple sometimes uses its subsidiary brand to test new product categories and offer them at competitive prices without affecting its premium Apple lineup.