TCS named Tottenham Hotspur digital partner using Salesforce and cybersecurity
Tata Consultancy Services (TCS) is now the digital transformation partner for Tottenham Hotspur, kicking off a multi-year plan to upgrade how the club works behind the scenes.
TCS will bring in its know-how with Salesforce and cybersecurity to help Spurs use data smarter, connect better with fans, and build a flexible digital platform that matches their big ambitions.
TCS to deepen Spurs fan engagement
The goal? To make following Spurs more fun and interactive for fans everywhere.
Girish Ramachandran, President, TCS Growth Markets, said, "By combining data, technology and design, we aim to help the club deepen engagement with fans, create more connected and intuitive digital experiences across touchpoints,"
Tottenham's Chief Revenue Officer Ryan Norys added that this fits perfectly with the club's push for better digital experiences.
Plus, it's another sign of TCS's growing presence in the UK they're planning 5,000 new jobs there over three years.