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Summarize
Why OpenAI can't use word "Cameo" in its Sora app
OpenAI barred from using 'Cameo' in Sora app following lawsuit

Why OpenAI can't use word "Cameo" in its Sora app

Nov 25, 2025
03:48 pm

What's the story

A federal judge has ruled that OpenAI can't use the term "cameo" or similar words like "Kameo" and "CameoVideo" in its TikTok-like app, Sora. The ruling comes after Cameo, a platform for purchasing celebrity videos, sued OpenAI for trademark infringement. The order is temporary and will remain in effect until December 22. A hearing is scheduled for December 19 to determine if the injunction should be made permanent.

Reaction

Cameo's CEO expresses satisfaction with court's decision

Cameo CEO Steven Galanis said the court's decision "recognizes the need to protect consumers from the confusion that OpenAI has created by using the Cameo trademark." Galanis also hoped that OpenAI would agree to stop using their mark permanently, to prevent any further harm to the public or Cameo. Sora's "cameo" feature lets users upload their likeness for use in other people's videos. This has been a major point of contention in the legal battle.

Disagreement

OpenAI disputes Cameo's trademark claims

An OpenAI spokesperson disputed Cameo's trademark claims, saying "We disagree with the complaint's assertion that anyone can claim exclusive ownership over the word 'cameo,' and we look forward to continuing to make our case to the court." The dispute began when Cameo filed a lawsuit against OpenAI in October, alleging that its use of the term was likely to confuse consumers and dilute its brand.