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ChatGPT can now shop for you
The feature is currently limited to the US-based ChatGPT Pro subscribers

ChatGPT can now shop for you

Nov 14, 2026
01:20 pm

What's the story

OpenAI has introduced a new feature in its ChatGPT service, enabling its AI agents (Dots) to shop on behalf of users. The innovative capability, called "ChatGPT Wallet," uses advanced artificial intelligence to help users make purchasing decisions and complete transactions. Initially, the feature will be available to select US-based ChatGPT Pro subscribers who are 18 years or older and have a US-issued Visa, Mastercard, or American Express card.

Safety measures

Full control over purchases

OpenAI has assured users that they will have full control over their purchases with the new feature.

Before the checkout process, users can review items, total cost, and payment card details.

The final approval for purchases is given through a security check like Face ID or fingerprint scan.

This way, each transaction leaves a record for future reference while keeping user data secure from both merchants and AI agents.

Transaction details

How to use the new feature?

To use the new feature, ChatGPT subscribers have to add their eligible payment cards to the ChatGPT Wallet.

When a purchase is made, the selected card is charged using a payment token, which replaces actual card details for security purposes.

OpenAI also plans to expand this feature by giving users more control over it with options like spending limits or other parameters around purchase categories and time periods.

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Expansion plans

OpenAI's commerce partner playbook

OpenAI also plans to make the agentic shopping feature available at more retailers.

However, this could be a challenge in some regions where retailers are blocking AI agents from using their site.

To help retailers adapt to this new trend, OpenAI has published a Commerce Partner Playbook with tools and guidance for sites wishing to support customers using agents for shopping.

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