CSK become first IPL side with 17 million Instagram followers
What's the story
Chennai Super Kings (CSK) have hit a major milestone by becoming the first Indian Premier League (IPL) side to cross 17 million followers on Instagram. The achievement highlights CSK's supremacy not just in the cricketing field but also in the digital space. The franchise's interesting content, huge fan following, and deep-rooted connection with fans on Instagram have been instrumental in this. The Yellow Army have won five IPL titles, under MS Dhoni's leadership.
Digital footprint
CSK's legacy extends beyond Instagram
CSK's digital legacy doesn't just end with Instagram, it has 14 million followers on Facebook and almost 11 million on X. The franchise also enjoys a strong presence on YouTube. This massive social media reach further establishes CSK as one of the most successful sides in the world, winning five IPL titles and two Champions League T20 championships.
Future prospects
CSK's social media presence expected to grow
As the IPL 2025 season draws closer, CSK's social media numbers are likely to increase even more. With a solid roster for the impending season, CSK eye their record-breaking sixth title in the cash-rich league. Ruturaj Gaikwad would lead the side for the second season. This possible success could do wonders for their online engagement.
Season opener
CSK to kick off season against Mumbai Indians
CSK will open the IPL 2025 season against arch-rivals Mumbai Indians on March 23 at their home ground, the MA Chidambaram Stadium in Chennai. The Gaikwad-led side would hope to start their campaign on a high with a win in this match. Along with Gaikwad, the Super Kings had retained Ravindra Jadeja, Shivam Dube, Matheesha Pathirana, and Dhoni for the upcoming season.