Newsbytes
  • India
  • Business
  • World
  • Politics
  • Sports
  • Technology
  • Entertainment
  • Auto
  • Lifestyle
  • Inspirational
  • Career
  • Bengaluru
  • Delhi
  • Mumbai
  • Videos
  • Visual Stories
  • Reviews
  • Phone Reviews
  • Fitness Bands Reviews
  • Speakers Reviews
  • Find Cricket Statistics
Hindi
More
In the news
Taliban
al Qaeda
Ayman al-Zawahiri
Joe Biden
United States of America
National Aeronautics and Space Administration
Monkeypox
Newsbytes
Hindi
Newsbytes
User Placeholder

Hi,

Logout


India
Business
World
Politics
Sports
Technology
Entertainment
Auto
Lifestyle
Inspirational
Career
Bengaluru
Delhi
Mumbai
Videos
Visual Stories
Reviews
Phone Reviews
Fitness Bands Reviews
Speakers Reviews
Find Cricket Statistics

More Links
  • Videos

Download Android App

Follow us on
  • Facebook
  • Twitter
  • Linkedin
  • Youtube
 
Home / News / World News / Not Valentine's Day, women in US celebrate 'Galentine's Day' today
World

Not Valentine's Day, women in US celebrate 'Galentine's Day' today

Not Valentine's Day, women in US celebrate 'Galentine's Day' today
Written by Garima Bora
Feb 13, 2019, 05:52 pm 3 min read
Not Valentine's Day, women in US celebrate 'Galentine's Day' today

Lovers may come and go, but your girls will always be there for you. Holding on to that thought, women in the US are celebrating Galentine's Day today, cherishing their bond with their female friends and simultaneously spreading the message of women empowerment. The day was born in 2010 and since then, it has gained massive popularity in the US. Here's more on this.

Idea
Day inspired by an episode of 'Parks and Recreation'

The idea germinated from an episode of American sitcom Parks and Recreation, where Leslie Knope (Amy Poehler) hosts a brunch for her female best friends on February 13. The underlying thought was there are many kinds of love worth celebrating. Inspired from that, one Riya Patel, based in Washington, organized a giant video conference with her closest girlfriends today. And she's definitely not alone.

Love
Brand consultant explains why traditional idea of love is depressing

Olivia Dillingham, a brand consultant for women in New York, said, "Women are just so pummeled throughout their upbringing with this idea of romantic love imagery, and what it means to be in love." "That does create this sense of unworthiness and failure when you come around to Valentine's Day and you don't have someone to go to dinner with," she added.

Consumerism
Brands, hotels, restaurants making big money over Galentine's Day

The popularity of Galentine's Day has reached the marketing industry, which generates big money spreading a lot of pink, gold, and glitter. Galentine-themed products, including cards, wine glasses, candies, cookies are being sold and bars with restaurants dedicate happy hours and parties on the occasion. If you search #galentinesday on Instagram, tons of pictures of pink balloons or ladies' brunches will emerge.

Figures
Is Valentine's Day losing flavor in US? Data shows so

Notably, the National Retail Federation of the US, revealed that only 51% people in the country plan to celebrate Valentine's Day this year. This marks a decrease of over 10% in the past decade. Separately, Galentine's Day sales are predicted to have a 20% increase in total revenue, according to an estimate by National Purchase Day (NPD) retail analyst, Marshal Cohen.

Significance
Galentine's Day is much more than 'sisters before misters'

For women like Patel and Dillingham, the day's significance lies beyond challenging Valentine's Day. It's more about a time of personal reflection and not just 'sisters before misters' theme. "It started out as very shallow. But now, it feels bigger than just celebrating female friends. It's a day to reflect on people who support you in your life," Patel said.

Perpective
Some businesses bring up deeper messages on this day

Separately, Arley Cakes in Richmond, Virginia, has been producing alternative "conversation" heart cookies since 2016. For instance, instead of "I love you" and "Be mine," the cookies read, "Flawless" and "Be my equal". Although the shop's owner, Arley Arrington, said the cookies aren't particularly dedicated to Galentine's Day, most orders come from women to be given as gifts to their female buddies.

Share this timeline
Facebook
Whatsapp
Twitter
Linkedin
Garima Bora
Garima Bora
Mail
Latest
Valentine's Day
United States of America
Related
Latest
Zimbabwe humble Bangladesh in 2nd ODI, win series: Key stats
Zimbabwe humble Bangladesh in 2nd ODI, win series: Key stats Sports
'Darlings': Vijay Varma feared hurting Alia Bhatt while filming scenes
'Darlings': Vijay Varma feared hurting Alia Bhatt while filming scenes Entertainment
CWG: India men's TT team bags silver medal in doubles
CWG: India men's TT team bags silver medal in doubles Sports
Premier League 2022-23, Brighton overcome Manchester United 2-1: Key stats
Premier League 2022-23, Brighton overcome Manchester United 2-1: Key stats Sports
Mayor, BJP MLA among 40 accused in Ayodhya land scam
Mayor, BJP MLA among 40 accused in Ayodhya land scam India
Valentine's Day
Black Day: Celebrating singlehood in Korea
Black Day: Celebrating singlehood in Korea Lifestyle
White Day: Japan's very own Valentine's Day
White Day: Japan's very own Valentine's Day Lifestyle
What is Galentine's Day? (and how did it begin)
What is Galentine's Day? (and how did it begin) Lifestyle
#PlaylistAlert: 5 recently-released South Indian romantic songs that are chartbusters
#PlaylistAlert: 5 recently-released South Indian romantic songs that are chartbusters Entertainment
Google's Valentine's Day Doodle is fun and adorable
Google's Valentine's Day Doodle is fun and adorable Lifestyle
More News
United States of America
Tortured for having daughters, UP woman in Queens kills self
Tortured for having daughters, UP woman in Queens kills self World
Cuba: One killed, 121 injured after lightning triggers massive fire
Cuba: One killed, 121 injured after lightning triggers massive fire World
4 dead in US multiple shootings, suspect on the run
4 dead in US multiple shootings, suspect on the run World
Will sanction Pelosi over Taiwan visit: China's warning to US
Will sanction Pelosi over Taiwan visit: China's warning to US World
Florida-based employee fired for being late; colleagues protest
Florida-based employee fired for being late; colleagues protest World
More News
Related
Valentine's Day line-up: 5 romantic classics to watch
Valentine's Day line-up: 5 romantic classics to watch Lifestyle
Winter Solstice: Some interesting facts about the day
Winter Solstice: Some interesting facts about the day Lifestyle
Next News Article
Next News Article

Love World news?

Subscribe to stay updated.

World Thumbnail
India News Business News World News Politics News Sports News Technology News Entertainment News Auto News Lifestyle News Inspirational News
Career News Bengaluru News Delhi News Mumbai News Mukesh Ambani Indian Premier League (IPL) Karnataka Samsung Xiaomi West Bengal
Bihar Virat Kohli Rohit Sharma Haryana Narendra Modi Arvind Kejriwal Tamil Nadu Gujarat Yogi Adityanath YouTube
Instagram Hollywood News Uttar Pradesh Kerala Netflix Bollywood News Mamata Banerjee Maruti Suzuki Rahul Gandhi Elon Musk
Shah Rukh Khan Chelsea FC OPPO Akhilesh Yadav Indian Cricket Team Apple Manchester United Salman Khan Cryptocurrency OnePlus
Amitabh Bachchan ICC Women's World Cup Vivo India vs Sri Lanka
About Us Privacy Policy Terms & Conditions Contact Us Ethical Conduct Grievance Redressal News News Archive Topics Archive IPL 2022 Schedule IPL 2022 Points Table Find Cricket Statistics
Follow us on
Facebook Twitter Linkedin Youtube
All rights reserved © NewsBytes 2022