Anuj Sharma exits Xiaomi India as firm eyes large appliances
Business
Big changes are coming to Xiaomi India: Anuj Sharma, the chief marketing officer, is stepping down after eight years.
At the same time, Xiaomi is gearing up to enter the large appliances market in India (think air conditioners and refrigerators), as part of its plan to expand beyond smartphones.
Alex Tang heads Xiaomi South Asia
Alex Tang, who previously led Xiaomi in Southeast Asia, will now head South Asia operations.
The company's premium smartphone segment recorded growth of over 200% in the first half of 2026, and average selling prices are up nearly 36% in the first half of the year.
Now, Xiaomi wants to repeat its success by focusing on tablets, TVs, and those new appliances, all backed by local manufacturing and research.