Netflix to hire 300 people for new India studio
What's the story
Netflix is expanding its footprint in India with the opening of a new Eyeline Studios in Hyderabad. The streaming giant plans to hire up to 300 employees for this facility, a major move that highlights its commitment to the country's animation, visual effects, gaming and comics (AVGC) industry. The Indian government is also backing this growth story with an aim to generate millions of skilled jobs by 2030.
Strategic expansion
Sarandos lauds India's creative potential
In a recorded message, Netflix co-CEO Ted Sarandos called India one of the most dynamic storytelling markets in the world. He praised its creative voices, technical depth, and production scale. Sarandos also welcomed the government's focus on the AVGC sector and its goal to create two million skilled jobs by 2030. He said they are committed to supporting this vision.
International presence
Eyeline's expansion in India
Last October, Netflix had merged its VFX and virtual production units, Scanline VFX and Eyeline Studios, under a single brand name: Eyeline. The Hyderabad facility is the fifth global location for Eyeline Studios after Los Angeles, Vancouver, Seoul, and London. This strategic move is part of Netflix's plan to expand its production innovation infrastructure globally with India as an important node in these pipelines.
Talent development
Government's push for AVGC sector growth
The Hyderabad facility, which spans 32,000 square feet, will support advanced visual effects and virtual production technologies. This launch comes as the government pushes to expand India's AVGC sector and build a structured talent pipeline for one of the media and entertainment industry's fastest-growing segments. Information & Broadcasting Secretary Sanjay Jaju said Hyderabad has a strong history in AVGC with major Hollywood studios already having small offices here.
Educational initiative
Government to set up AVGC content creator labs
The government has also announced plans to set up AVGC content creator labs across 15,000 secondary schools and 500 colleges in its FY27 budget. Finance Minister Nirmala Sitharaman said the Centre will support the Indian Institute of Creative Technologies (IICT) to roll out a nationwide lab network. This initiative is aimed at strengthening India's AVGC ecosystem and accelerating job creation in this sector.
Industry expansion
AVGC sector growth projections
The AVGC sector is expected to require nearly two million professionals by 2030. An EY report predicts that India will continue to be a global content back office for animation, VFX, and post-production. The AVGC segment is expected to grow at a 13% CAGR between 2024 and 2027, reaching $1.7 billion. This growth further underlines the importance of Netflix's investment in Eyeline Studios in Hyderabad.