Wingify just bought Blitzllama to boost its AI game
Wingify, the company behind VWO (an experimentation platform), has snapped up Blitzllama—a young AI startup that helps apps and websites get real-time user feedback and turns it into easy-to-understand insights.
The deal was all-cash, but the price is under wraps.
What's changing for users?
Blitzllama's tech will now live inside VWO as "VWO Pulse," combining user feedback with behavioral data so companies can actually see what people do and why.
If you're a Blitzllama customer, your data and support are coming with you to VWO—no worries about losing access.
Why does this matter?
Wingify's growing fast, pulling in nearly $60 million a year mostly from clients outside India.
Even though profits dipped recently due to higher employee costs, the company is focusing on enhancing its AI tools.
This move comes after Everstone Capital grabbed an 80% stake in Wingify earlier this year for $200 million.