Meta Threads is getting a dedicated podcast section
Meta's Threads is rolling out new features to put podcasts front and center.
Now, podcast links pop in your feed with bright backgrounds and thumbnails, and creators get a special section on their profiles for their shows.
More updates are coming soon, all aimed at making podcast content easier to find and discuss.
Threads wants to be the go-to spot for podcast conversations
Threads wants to be the go-to spot for podcast conversations that are currently scattered across Reddit, X, YouTube, Spotify, and more.
While you can't listen directly on Threads yet, creators will get analytics tools to track engagement—and listeners will have an easier time discovering shows they care about.
With 400 million monthly users (and hoping to catch up with X's 600 million), Threads is betting big on the community vibe of podcasts.
Other recent upgrades on Threads
These podcast tools join other recent upgrades like group chats (up to 50 people) and topic-tagged profiles.
It's all about helping creators connect better with their audience—making Threads feel less like just another social app, and more like a real community hub.