Newsbytes
  • India
  • Business
  • World
  • Politics
  • Sports
  • Technology
  • Entertainment
  • Auto
  • Lifestyle
  • Inspirational
  • Career
  • Bengaluru
  • Delhi
  • Mumbai
  • Videos
  • Visual Stories
  • Reviews
  • Phone Reviews
  • Fitness Bands Reviews
  • Speakers Reviews
  • Find Cricket Statistics
Hindi
More
In the news
Twitter
Snapchat
OPPO
Anand Mahindra
Mahindra Group
Bharat Biotech
Stock Market
Newsbytes
Hindi
Newsbytes
User Placeholder

Hi,

Logout


India
Business
World
Politics
Sports
Technology
Entertainment
Auto
Lifestyle
Inspirational
Career
Bengaluru
Delhi
Mumbai
Videos
Visual Stories
Reviews
Phone Reviews
Fitness Bands Reviews
Speakers Reviews
Find Cricket Statistics

More Links
  • Videos

Download Android App

Follow us on
  • Facebook
  • Twitter
  • Linkedin
  • Youtube
 
Home / News / Business News / Flipkart is gearing up to deliver alcohol in India
Business

Flipkart is gearing up to deliver alcohol in India

Flipkart is gearing up to deliver alcohol in India
Written by Shubham Sharma
Aug 15, 2020, 01:38 am 2 min read
Flipkart is gearing up to deliver alcohol in India

After groceries, essentials, and travel bookings, e-commerce major Flipkart is looking to expand into the alcohol delivery category, Reuters has reported. The Walmart-owned company has partnered with a start-up backed by Diageo, a multinational alcohol company, to start delivering liquor right at your doorstep, even during the ongoing pandemic. Here is all you need to know about it.

Plan
Work to deliver liquor in Odisha and West Bengal

According to documents seen by Reuters, Flipkart has received permission from Odisha and West Bengal government to serve as a technology service provider to Hipbar, an Indian start-up engaged in home-delivery of alcohol. As part of this arrangement, Hipbar's service will be provided through the Flipkart app to let customers of the e-commerce company place alcohol orders in the eligible states.

Details
Hipbar will fulfill the order

Once an order is placed through the Flipkart app, Hipbar will fulfill it through its network of delivery partners and retail outlets, a person directly familiar with the development stated. However, it must be noted that neither Flipkart nor Hipbar, 26% of which is owned by Diageo India, have confirmed the arrangement or how it would work.

Goal
Goal to foray into India's alcohol market

If confirmed, Flipkart will use this partnership to foray into India's massive alcohol market, valued at more than $27 billion. Leading food-tech giants Swiggy and Zomato are already delivering alcohol in select Indian cities, while Flipkart's main competitor, Amazon India, has also secured the license to start alcohol delivery in West Bengal. Amazon's service is yet to be started though.

Shift
Online delivery is on the rise

The alcohol delivery push also comes as millions of Indians continue to switch to online services to buy products they need and protect themselves from COVID-19 at the same time. The demand for grocery delivery has already surged exponentially and now other categories, including alcohol and medicines, are following up, prompting companies to expand their offerings to cash in on the opportunity.

Share this timeline
Facebook
Whatsapp
Twitter
Linkedin
Shubham Sharma
Shubham Sharma
Twitter
Editor with over five years of experience in covering all things science, consumer tech, space tech, AI, infosec, and business. A commerce graduate from University of Lucknow. I have been handling Tech beat at NewsBytes since 2018.
Latest
Odisha
West Bengal
Flipkart
Reuters
Walmart
Latest
GATE 2023: Format, eligibility criteria, fees, and more details
GATE 2023: Format, eligibility criteria, fees, and more details Career
Trolled over 'Panchang' remark, R Madhavan finally reacts
Trolled over 'Panchang' remark, R Madhavan finally reacts Entertainment
Ireland vs India, 1st T20I: Toss update
Ireland vs India, 1st T20I: Toss update Sports
5 beautiful lakes of Europe you may not know of
5 beautiful lakes of Europe you may not know of Lifestyle
Kamal Haasan's 'Vikram' gears up to enter Rs. 400cr club
Kamal Haasan's 'Vikram' gears up to enter Rs. 400cr club Entertainment
Odisha
Who is Draupadi Murmu, NDA's pick for President
Who is Draupadi Murmu, NDA's pick for President Politics
Odia actor Rashmirekha Ojha found dead; family suspects foul play
Odia actor Rashmirekha Ojha found dead; family suspects foul play Entertainment
Monsoon to arrive in Goa, Maharashtra over next 2 days
Monsoon to arrive in Goa, Maharashtra over next 2 days India
Jagannath Puri: SC dismisses petitions against excavations, constructions around temple
Jagannath Puri: SC dismisses petitions against excavations, constructions around temple India
Bypolls: CM Dhami wins Champawat; counting underway in Kerala, Odisha
Bypolls: CM Dhami wins Champawat; counting underway in Kerala, Odisha Politics
More News
West Bengal
How Kolkata's new co-working space helping freelancers, working mothers
How Kolkata's new co-working space helping freelancers, working mothers Business
Bharat Bandh: Massive traffic jams across Delhi-NCR; 22 trains canceled
Bharat Bandh: Massive traffic jams across Delhi-NCR; 22 trains canceled India
#NewsBytesExplainer: Is discovery of poliovirus in Kolkata cause for worry?
#NewsBytesExplainer: Is discovery of poliovirus in Kolkata cause for worry? India
Kolkata: Call center employees gang-rape colleague at office party
Kolkata: Call center employees gang-rape colleague at office party India
Prophet row: Protests, arrests across several states; internet services suspended
Prophet row: Protests, arrests across several states; internet services suspended India
More News
Flipkart
Realme TechLife Watch R100 launched at Rs. 3,700: Check features
Realme TechLife Watch R100 launched at Rs. 3,700: Check features Technology
POCO F4 5G will launch in India on June 23
POCO F4 5G will launch in India on June 23 Technology
Samsung Galaxy F13's India availability confirmed: Check expected price
Samsung Galaxy F13's India availability confirmed: Check expected price Technology
Which IITs, IIMs have churned out most Indian unicorn founders?
Which IITs, IIMs have churned out most Indian unicorn founders? Career
Nothing phone (1) confirmed to be produced in India
Nothing phone (1) confirmed to be produced in India Technology
More News
Reuters
250 killed as powerful quake of magnitude 6.1 strikes Afghanistan
250 killed as powerful quake of magnitude 6.1 strikes Afghanistan World
India's Q4 GDP pegged at 2.7%, lower than Q3: Experts
India's Q4 GDP pegged at 2.7%, lower than Q3: Experts Business
Pulitzer-winning Indian photojournalist Danish Siddiqui killed in Afghanistan
Pulitzer-winning Indian photojournalist Danish Siddiqui killed in Afghanistan World
Indian photojournalist, Danish Siddiqui, killed in Afghanistan's Kandahar province
Indian photojournalist, Danish Siddiqui, killed in Afghanistan's Kandahar province World
India's annual electricity use down first time in 35 years
India's annual electricity use down first time in 35 years India
More News
Walmart
Rivaling Amazon, Walmart-backed PhonePe to buy two wealth management firms
Rivaling Amazon, Walmart-backed PhonePe to buy two wealth management firms Business
You may pay extra for mobile recharges on PhonePe
You may pay extra for mobile recharges on PhonePe Technology
India's planned foreign investment policy changes could hurt Amazon
India's planned foreign investment policy changes could hurt Amazon Business
Future Group, Reliance ignore ruling to hold $3.4bn deal
Future Group, Reliance ignore ruling to hold $3.4bn deal Business
NewsBytes Briefing: Apple launching iPhone 12 on October-13, and more
NewsBytes Briefing: Apple launching iPhone 12 on October-13, and more Technology
More News
Next News Article
Next News Article

Love Business news?

Subscribe to stay updated.

Business Thumbnail
India News Business News World News Politics News Sports News Technology News Entertainment News Auto News Lifestyle News Inspirational News
Career News Bengaluru News Delhi News Mumbai News Mukesh Ambani Indian Premier League (IPL) Karnataka Samsung Xiaomi West Bengal
Bihar Virat Kohli Rohit Sharma Haryana Narendra Modi Arvind Kejriwal Tamil Nadu Gujarat Yogi Adityanath YouTube
Instagram Hollywood News Uttar Pradesh Kerala Netflix Bollywood News Mamata Banerjee Maruti Suzuki Rahul Gandhi Elon Musk
Shah Rukh Khan Chelsea FC OPPO Akhilesh Yadav Indian Cricket Team Apple Manchester United Salman Khan Cryptocurrency OnePlus
Amitabh Bachchan ICC Women's World Cup Vivo India vs Sri Lanka
About Us Privacy Policy Terms & Conditions Contact Us Ethical Conduct Grievance Redressal News News Archive Topics Archive IPL 2022 Schedule IPL 2022 Points Table Find Cricket Statistics
Follow us on
Facebook Twitter Linkedin Youtube
All rights reserved © NewsBytes 2022