Angelina Jolie's bold leap into the OTT era
What's the story
Hollywood star Angelina Jolie has successfully adapted to the changing times in the entertainment world as she welcomes the OTT era. As traditional cinema took a hit, Jolie grabbed opportunities on digital platforms to further her career. From what it seems, her strategic choices have opened new doors for her and allowed her to explore different roles. Let's find out how she made the switch and what it means for her career.
#1
Embracing digital platforms
Jolie's move to work with OTT services was a big shift in her career. By working with the likes of major platforms, she accessed a massive audience base that traditional cinema couldn't always reach. This not only expanded her audience but also gave creative freedom, which is often not available in conventional movie-making.
#2
Diverse role selection
In the OTT era, Jolie has embraced a wide range of roles that highlight her versatility as an actor. From action-packed thrillers to thought-provoking dramas, she has delved into different genres that cater to a broad spectrum of viewers. This variety in role choices has kept her relevant and appealing to different demographics.
#3
Collaborations with emerging talent
The other crucial factor in Jolie's reinvention of her career has been her collaboration with emerging directors and writers. By working with new talent, she brings fresh perspectives and innovative storytelling techniques to the screen. These partnerships have only enriched her projects and contributed significantly to their success on OTT platforms.
#4
Strategic production choices
Beyond acting, Jolie also chose to produce films that are in line with the current era of consuming digital content. By producing films that deal with contemporary issues or offer something unique, she ensures they grab audience interest quickly- an important aspect for success in the fast-paced world of OTT media.