How Ryan Eggold reinvented himself for digital audiences
What's the story
Ryan Eggold, who has been a part of many television dramas, knows how to navigate the transition into the OTT era. With the boom of digital, most actors have adapted to the new ways of reaching audiences. Eggold's career transformation stands as proof of how one can evolve with the changing landscape. Here's how he did it and found success in OTT.
#1
Embracing new platforms
Eggold embraced OTT platforms early on, knowing that they could help him reach wider audiences. By being a part of projects exclusive to these platforms, he took his fan base beyond just television viewers. The smart move also gave him a chance to prove his versatility as an actor and connect with a worldwide audience.
#2
Diversifying roles
The OTT era also allowed Eggold to diversify his roles. He took on characters that challenged him creatively, moving away from typecast roles. Eggold explored different genres and narratives, an approach that not only showcased his range as an actor but also kept audiences engaged with fresh content.
#3
Collaborating with emerging creators
Eggold worked with up-and-coming creators who were taking the OTT world by storm. By collaborating with visionary directors and writers, he got to be part of revolutionary projects that spoke to modern audiences. These partnerships kept him relevant and ahead of the curve of new-age storytelling.
#4
Leveraging social media presence
Acknowledging the importance of social media in today's entertainment industry, Eggold smartly used these platforms to directly reach out to his audience. He often shared behind-the-scenes glimpses and interacted with the followers. This ensured he built a loyal online community, which readily supported his projects on the OTT platforms, making him more of a digital star.