LOADING...
Shop smart: How to read product labels
Follow this guide

Shop smart: How to read product labels

Jan 15, 2026
02:25 pm

What's the story

Navigating African product labels can be tricky, given the diversity of languages and standards across the continent. However, understanding these labels is essential for making informed purchasing decisions. This article provides practical tips to help consumers decode product information effectively. By focusing on key elements such as language, symbols, and certification marks, shoppers can gain confidence in their buying choices without getting overwhelmed by unfamiliar terms or graphics.

Language basics

Learn common language terms

Familiarizing yourself with common terms in widely spoken African languages can be extremely helpful. Languages like Swahili, Arabic, and French are commonly used on product labels. Knowing basic words for ingredients, weights, and prices can help you understand the label better. Many online resources provide translations of common phrases found on these labels.

Certification awareness

Recognize certification marks

Certification marks are a way to ensure that products meet certain quality and safety standards. In Africa, different countries have their own certification bodies that approve products for sale. Look for well-known certification marks to ensure the product is safe and of good quality. Knowing what these marks mean can help you make safer choices.

Advertisement

Nutrition insights

Decode nutritional information

Nutritional information on food products is critical for health-conscious shoppers. However, the way this information is presented can vary widely across countries in Africa. Knowing how to read this information is key to making healthy choices. It helps you understand what you're eating, and how it fits into your dietary needs. This knowledge is especially important for those with dietary restrictions or health goals.

Advertisement

Price clarity

Understand pricing structures

Pricing on African product labels may also be confusing because of different currencies and units of measurement. Get familiar with local currencies and conversion rates to compare prices accurately. Also, know how units like kilograms or liters translate into familiar measurements to avoid surprises at checkout.

Product origin

Identify local vs imported products

Knowing whether a product is local or imported can impact your buying decision. Local products may be fresher or support local economies, while imported ones may offer unique qualities not found locally. Labels usually specify origin information clearly, so pay attention to this detail when shopping.

Advertisement