Now, you can try on clothes with just a selfie
What's the story
Google has updated its artificial intelligence (AI) clothing try-on feature, allowing users to virtually try on outfits using just a selfie. Previously, users had to upload a full-body image for the virtual fitting experience. The new capability uses Google's Gemini 2.5 Flash Image model, also known as Nano Banana, to create a full-body digital avatar from just one selfie.
Feature flexibility
User customization and alternative options
The updated feature lets users choose their usual clothing size, generating multiple images for selection as a default try-on photo. For those who want more customization, Google still provides the option of using a full-body photo or choosing from various models with different body types. This way, you can get a more personalized virtual fitting experience.
Shopping integration
A step toward virtual shopping
The AI try-on feature was first introduced in July, letting users virtually try on clothing items from Google's Shopping Graph across Search, Google Shopping, and Google Images. To use this innovative tool, all you need to do is tap on a product listing or apparel item result and select the "try it on" icon. This seamless integration makes online shopping more interactive and fun.
App launch
Doppl: Google's dedicated app for virtual outfit visualization
Along with the try-on feature, Google also launched a separate app called Doppl. This innovative tool is designed to help you visualize how different outfits would look on you using AI. Earlier this week, the tech giant updated it with a shoppable discovery feed that displays recommendations so users can discover and virtually try on new items.