TikTok introduces 'bulletin boards' for creators to share updates
TikTok just rolled out "bulletin board," a new feature that lets creators share public, one-to-many messages—like text, pics, and videos—with their followers.
Think Instagram's broadcast channels, but TikTok-style.
Followers can react with emojis, but only creators over 18 with at least 50K followers get access.
Connecting more closely with communities
The goal here is to help creators connect more closely with their communities by sharing exclusive updates and content.
Big names like People Magazine and Paris Saint-Germain tried it out early to share news and updates, while artists and musicians used it to share music.
Fans can join a creator's bulletin board from their profile and get notified whenever something new drops.
Safety tools and moderation
Creators can choose whether their bulletin boards are visible on their profile and what they're called.
TikTok's also added tools for muting, blocking, or reporting if needed, promising to keep things safe using both tech and human moderators.
It's all part of TikTok's push for positive vibes on the app.