Chinese brands are going global
Younger Chinese companies aren't just exporting cheap goods anymore: they're building stores, factories, and teams across the globe.
Think Urban Revivo opening in Manhattan, Luckin Coffee popping up in the US and BYD outselling Tesla with 20% of its electric vehicles now sold overseas.
Chinese firms are investing big
Chinese firms are investing big: overseas sales hit $2.1 trillion in 2024, and names like Miniso (which already has more than 3,300 overseas outlets) and Xiaomi (which plans to have 10,000 overseas shops) are expanding their global store presence.
They're also getting smarter about local tastes; Mengniu became Indonesia's top ice cream brand by setting up shop there.
With China's trade and electric vehicle exports still rising fast, expect even more competition (and maybe your next favorite brand) coming from China soon.