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Home / News / Business News / Sachin Tendulkar launches his own sports management company
  • Business

    Sachin Tendulkar launches his own sports management company

    Rishikesh Malkhede
    Written by
    Rishikesh Malkhede
    Mail
    Last updated on Sep 02, 2016, 12:30 pm
    Sachin Tendulkar launches his own sports management company
  • Master Blaster Sachin Tendulkar has launched his own sports management company "SRT Sports" to manage his post-retirement business.

    The company will manage his business engagements, which were earlier managed by World Sports Group (WSG).

    The company will also look after the retired cricketer's Indian Super League team Kerala Blasters.

    Tata Group's former senior executive Mrinmoy Mukherjee will be the CEO of SRT Sports.

  • In this article
    ISL team, digital game, sports consultancy for Sachin Sachin splits with WSG Sachin Tendulkar launches his own sports management company Look forward to some exciting initiatives: Sachin Effort is to build Brand Sachin: Mukherjee
  • Sachin's plans

    ISL team, digital game, sports consultancy for Sachin

    ISL team, digital game, sports consultancy for Sachin
  • Post his retirement from cricket, Sachin has kept himself busy in various activities.

    He co-owns ISL team Kerala Blasters.

    Sachin has been investing in various start-ups. He also has opened two restaurants.

    He has also entered digital world with his game 'Sachin Saga', which will allow gamers to re-live moments of Sachin's career.

    The batsman has joined Spartan International as an investor and adviser.

  • Data

    Sachin splits with WSG

  • Sachin Tendulkar's management firm World Sports Group (WSG) has wound up their operations in India, thus ending ties with the former cricketer. Sachin also had a split with his manager of 16 years, Vinod Naidu.

  • 02 Sep 2016

    Sachin Tendulkar launches his own sports management company

    Sachin Tendulkar launches his own sports management company
  • Master Blaster Sachin Tendulkar has launched his own sports management company "SRT Sports" to manage his post-retirement business.

    The company will manage his business engagements, which were earlier managed by World Sports Group (WSG).

    The company will also look after the retired cricketer's Indian Super League team Kerala Blasters.

    Tata Group's former senior executive Mrinmoy Mukherjee will be the CEO of SRT Sports.

  • Quote

    Look forward to some exciting initiatives: Sachin

  • Sachin said that during his cricketing career, he did not indulge in anything else other than cricket. He added that he has got a dedicated team at SRT and would look forward to exciting new initiatives.

  • CEO speaks

    Effort is to build Brand Sachin: Mukherjee

    Effort is to build Brand Sachin: Mukherjee
  • Mrinmoy Mukherjee, CEO of SRT Sports said that the management would be built around trust, transparency and performance.

    He said, "the effort is to fortify the brand persona around Tendulkar and build win-win relationships with the associated brands."

    Mukherjee added that he has the right team with diversified skills and values that the brand Tendulkar symbolizes.

  • Indian Super League
  • Kerala Blasters
  •  
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