'Avatar: Fire and Ash' earns ₹4cr in advance booking: Report
What's the story
James Cameron's latest offering, Avatar: Fire and Ash, has reportedly sold 55,000 tickets across two major cinema chains in India for its opening day. The film's pre-sales have raked in over ₹4cr for the first day and an estimated ₹10cr for the entire weekend, per Pinkvilla. However, these figures are significantly lower than those of its predecessor, Avatar: The Way of Water.
Sales comparison
'Avatar: Fire and Ash' advances lag behind 'Avatar 2'
The advance sales for Avatar: Fire and Ash are only around 40% of what they were for Avatar: The Way of Water at the same point in time. This gap is expected to close as the film approaches its release, with projections suggesting final sales could reach 200K compared to Avatar 2's 330K. The trend is consistent across other global markets as well.
Regional dominance
'Avatar: Fire and Ash' nationwide interest
The film's advance sales are strongest in South India, particularly Tamil Nadu and the Telugu states. These regions were also the top territories for Avatar 2. However, North India may initially lag behind but is expected to catch up as the release date approaches.
Box office battle
'Dhurandhar' poses a challenge to 'Avatar: Fire and Ash'
The ongoing box office clash with Dhurandhar is expected to be a major hurdle for Avatar: Fire and Ash in the northern circuits. The Bollywood film is expected to continue dominating the showcase in its third week. This situation is a stark contrast to 2022, when Avatar 2 overshadowed Ranveer Singh's Cirkus at the box office. Well, Avatar 2 was a sequel to 2009's juggernaut, Avatar, and Cirkus was a failed attempt at comedy. Things are widely different now.