
Why Bryan Cranston is still a force on OTT platforms
What's the story
Bryan Cranston is one of those rare, versatile actors who made a successful transition from old-school television to OTT platforms. It's commendable how he has managed to adapt and thrive in this new digital world. Here's how Cranston ensured he remained relevant and adored even in the era of OTT services: the key elements of his career that made this effortless transition possible.
Career Catalyst
'Breaking Bad' as a launchpad
Cranston's portrayal in Breaking Bad was a career-defining moment, making him a household name. His popularity on OTT platforms introduced him to people around the world, immensely broadening his fan circle. This important introduction paved the way for his subsequent projects and collaborations in the OTT space, making for a remarkable turn in his career towards something digital.
Versatility showcase
Embracing diverse roles
Cranston's ability to take on different roles has been critical in keeping him appealing to different audiences. By dabbling in different genres and characters, he has proven how versatile he is as an actor. This flexibility has kept him relevant and in demand between old-school networks and OTT platforms.
Smart choices
Strategic project selection
We can all agree that Cranston has a knack for picking projects that resonate with audiences, and that is what ensures his success on streaming as well. He picks and chooses so meticulously that every role he portrays not only fits in the current trend but also makes him venture into uncharted waters of creativity. That's how he stays on top of digital, too!
New partnerships
Collaborations with emerging talent
Cranston's knack for joining hands with new talent is the key to keeping him ahead of the game in the streaming industry. By working with new creators, he dives into new ideas and innovative storytelling methods. This not only keeps him in the game but also very much in touch with the evolving nature of the industry, cementing his place in the cutthroat world of streaming content.