OTT platforms are already battling for 'Varanasi' digital rights

Entertainment Dec 05, 2025

"Varanasi," the much-awaited film from SS Rajamouli starring Mahesh Babu, Priyanka Chopra, and Prithviraj Sukumaran, is causing a buzz—despite its release being over a year away (Sankranthi 2027).
Several major OTT platforms are in a race to grab its digital streaming rights, making it one of the hottest properties in Indian cinema right now.

Why all the hype?

Reports say "Varanasi's" digital rights could go for as much as ₹1,000 crore—a record for any Indian film.
The movie stands out with its blend of sci-fi and Ramayana-inspired storytelling. Plus, music, TV, and distribution rights are also expected to bring in big numbers.
With this star cast and unique plot, "Varanasi" looks set to be a milestone moment for Indian movies.