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Apple's M4-powered Macs with AI capabilities coming later this year
The new chip will first debut in new Pro models and iMac

Apple's M4-powered Macs with AI capabilities coming later this year

Apr 12, 2024
10:12 am

What's the story

Apple is reportedly preparing for a significant revamp of its Mac lineup, with the M4 chip family at the heart of this transformation. According to Bloomberg, these chips will focus on artificial intelligence (AI) capabilities and are nearing production. The shift to the M4 is set to begin later this year and will feature new models including an iMac, a budget-friendly 14-inch MacBook Pro, premium 14-inch and 16-inch MacBook Pro models, and an updated Mac mini.

Release timeline

Rollout plan for M4-powered Macs through 2025

Apple plans to roll out these revamped computers starting late this year and continuing into early next year, although these plans are subject to change. The tech giant also intends to release additional M4 Macs throughout 2025. This will include upgrades to the 13-inch and 15-inch MacBook Air by spring, the Mac Studio around mid-year, and the Mac Pro later in 2025.

Chip details

M4 chip variants and their applications

The M4 family will comprise an entry-level variant and at least two high-performance versions. The base model M4 chip, code-named Donan, will power the entry-level MacBook Pro as well as the MacBook Air and entry-level Mac mini. The first high-end chip, code-named Brava, will feature in the Mac Studio, higher-spec MacBook Pro models, and a high-end Mac mini.

Market response

Apple's top-tier desktop configurations and market impact

For its top-tier desktop configurations, Apple is considering offering up to 512GB of RAM, a significant increase from the current maximum of 192GB. The highest-end Apple desktop, the Mac Pro, is set to receive the new Hidra chip. Following the news, Apple's shares saw a rise of 4.3%, marking their largest single-day gain in 11 months after a 13% drop this year through Wednesday's close.

AI focus

Apple's AI ambitions and upcoming developments

Apple is also striving to strengthen its foothold in the AI sector, where it is trailing behind rivals like Microsoft and Google. The new M4 chips are part of a broader initiative by the company to offer AI capabilities across all its products. More information on the AI features Apple is planning for its upcoming products will be announced at its upcoming annual Worldwide Developers Conference on June 10.