Nothing's Essential lets you build your own apps
Nothing, the London tech brand led by Carl Pei, just dropped Essential—a platform that makes creating your own mini-apps as easy as sending a text.
Just type what you want (like "capture the receipts from camera roll"), and the AI builds an app for you, instantly adding it to your home screen.
Essential is split into two parts: Essential Apps (your custom tools) and Playground (a community spot to tweak or remix apps).
A new direction for Nothing
Essential isn't just about cool tech—it's a big shift for Nothing, moving from hardware to AI-powered software.
Since launching in 2020, the company has sold millions of devices and racked up over $1 billion in sales.
Now they're betting on open access and user-driven innovation.
If you love customizing your phone experience or want to try building apps without coding skills, this could be worth checking out.