WhatsApp is testing a new way to block spam messages

Technology Oct 20, 2025

Tired of random business promos popping up on WhatsApp?
The app is now testing a feature that limits how many messages businesses can send you before you actually reply.
This update is rolling out as the platform seeks to address the issue of unwanted delivery updates and offers.

Your messages will remain private and secure

If a business keeps messaging without getting a response, WhatsApp could block them from sending more.
The goal is to put you back in charge of your chats.
Plus, WhatsApp says your messages will stay private and secure with end-to-end encryption, even as they try out these new anti-spam tools.