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You can now book Audi's SQ8 SUV in India
The car will officially debut on March 17

You can now book Audi's SQ8 SUV in India

Mar 10, 2026
04:29 pm

What's the story

Audi India has opened bookings for its latest luxury SUV, the SQ8. Customers can book the vehicle by paying an initial amount of ₹5 lakh through the company's official website or myAudi connect app. The new model is positioned between the standard Q8 and RS Q8 in Audi's Q range. It will officially launch on March 17.

Market positioning

The vehicle will be priced at around ₹1.8cr

The SQ8 will be launched in India on March 17. It is expected to be priced at around ₹1.8 crore (ex-showroom). The standard Q8 currently retails at ₹1.13 crore, while the RS Q8 is priced at ₹2.34 crore. Balbir Singh Dhillon, Brand Director of Audi India, said that the new SQ8 will appeal to customers looking for more than just a conventional luxury SUV experience.

Performance

It can sprint from 0-100km/h in just 4.1 seconds

The SQ8 is powered by a 4.0-liter V8 TFSI engine that churns out 500hp of power and 770Nm of torque. It can go from 0-100km/h in just 4.1 seconds and has a top speed of 250km/h. The model comes with quattro permanent all-wheel drive, adaptive air suspension sport, and all-wheel steering for improved handling and comfort on different terrains.

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Design

A look inside and out

The exterior of the SQ8 features silver detailing on various elements, including a large grille with a silver surround and LED Matrix headlights. Silver accents are seen on the grille inserts, bumper air inlets, outside rear-view mirror housings, trim on the rear bumper, and along lower doors. The interior is done up in leather and Alcantara upholstery with 'S' badging on seats/steering wheel.

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