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Bajaj Auto now controls KTM after €800 million deal

Business

Bajaj Auto just made a big move—spending €800 million (approximately ₹7,765 crore) to become the majority owner of Austrian bike maker KTM AG.
The deal wrapped up on November 18, marking a huge shift for Bajaj after nearly two decades as just a minority partner.

What's changing behind the scenes?

Bajaj's international arm now fully owns the company that controls almost 75% of KTM's parent group.
As part of the shake-up, those companies are getting new names and are officially under Bajaj's umbrella.

Why does this matter?

This isn't just about owning more bikes—Bajaj now gets direct access to KTM's tech, R&D, and global reach.
With brands like Husqvarna included in the deal and old partners stepping aside, Bajaj is leveling up fast in the world motorcycle game.