Gold prices fall in Kolkata as wedding season boosts demand
Gold is trending again in Kolkata as prices have finally dropped after staying high for ages.
Jewelers are seeing a fresh wave of customers, especially with wedding season around the corner.
Rupak Saha from Shyam Sundar Co Jewellers says gold feels extra safe right now: people trust it to protect their money when things get shaky globally.
Shoppers prefer lighter, affordable gold
Shoppers are leaning toward lighter, more affordable pieces these days.
Abhishek Kajaria, founder-owner of Avama Jewellers points out that cultural traditions still keep gold in demand, even if people are planning their buys more carefully now.
With 24-karat gold selling between ₹14,000 and ₹14,800 per gram (and Poila Boishakh festivities coming up), the buzz in the market isn't slowing down anytime soon.