Apple partners with Sesame Street makers to develop children's shows
What's the story
Apple has partnered with Sesame Workshop, the non-profit media organization behind the popular television series "Sesame Street," to create children's TV programs as part of the tech giant's latest push towards developing original content.
The company hasn't revealed how exactly it will make its shows available to viewers, however, there are rumors of Apple launching a new subscription-based streaming service by March next year.
Collaboration
Apple has made a multi-series deal with Sesame Workshop
"Sesame Workshop will draw on their 50 years of expertise creating children's programming to produce live-action and animated series, and develop a puppet series," Apple said.
The partnership does not include the production of Sesame Street itself, as HBO has exclusive rights to its new episodes.
With Sesame Workshop offering a wide range of content, this is Apple's first foray into original children's programming.
Announcements
Apple's growing slate of original content
Earlier this week, Apple made a multi-series deal for the development of a show called "Little America," which will be an anthology about immigrants.
Other Apple show announcements and partnerships include a reboot of Steven Spielberg's "Amazing Stories," a multi-year deal with Oprah Winfrey, and a drama series based on preteen reporter Hilde Lysiak and her journalistic adventures in Pennsylvania.
Information
Apple moves deeper into video streaming original content
Apple's ever-growing slate of original shows that are under production including dramas, comedies, sci-fi originals, and thrillers. It's also being reported that Apple will mostly focus on family-friendly shows as opposed to the edgier content you currently see on Netflix and HBO.