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Home / News / Entertainment News / 'Project K': Nag Ashwin visits Mahindra Research Valley for research
Entertainment

'Project K': Nag Ashwin visits Mahindra Research Valley for research

'Project K': Nag Ashwin visits Mahindra Research Valley for research
Written by Aishwarya Ragupati
Mar 15, 2022, 10:23 am 2 min read
'Project K': Nag Ashwin visits Mahindra Research Valley for research
'Project K' features Prabhas, Deepika Padukone, and Amitabh Bachchan

Project K, like all Prabhas-led movies these days, is being made on a large scale. And its director, Nag Ashwin, is utilizing that budget smartly. Recently, he paid a visit to the Mahindra Research Valley in Tamil Nadu to study futuristic vehicles that may be used in the film. "What a beautiful campus, where nature meets cutting edge tech," Ashwin wrote about his visit.

Tweet
What did Ashwin post about his visit?

After his visit, Ashwin posted two images online, along with a caption. It read, "What a beautiful campus, where nature meets cutting edge tech...a fruitful start to our journey with @Velu_Mahindra and team..thank you so much @anandmahindra sir. This promises to be v exciting. #mahindraresearchvalley #projectk. (sic)" This comes after the director reached out to Anand Mahindra, Chairperson, Mahindra and Mahindra, earlier this month.

Twitter Post
Check out the update here

What a beautiful campus, where nature meets cutting edge tech...a fruitful start to our journey with @Velu_Mahindra and team..thank you so much @anandmahindra sir. This promises to be v exciting.šŸ™ #mahindraresearchvalley #projectk pic.twitter.com/FH7kJ8VP53

— Nag Ashwin (@nagashwin7) March 13, 2022
Details
How did Ashwin reach out to Mahindra?

In his tweet to Mahindra, Ashwin wrote that "A few vehicles we are building for this world (Project K) are unique & beyond the tech of today...if this film does wat it is supposed to, it will be the pride of our nation (sic)," requesting for help on this front. Mahindra then asked him to contact Velu, Chief of Global Product Development, Mahindra.

Twitter Post
Here's the first contact between Mahindra, Ashwin

How could we refuse an opportunity to help you envision the future of mobility @nagashwin7 ? Our Chief of Global Product Development @Velu_Mahindra will, I’m sure, happily throw his weight behind you. Velu developed the @xuv700 already has his feet in the future! https://t.co/4DDuOULWZD

— anand mahindra (@anandmahindra) March 4, 2022
Information
Here's what we know of the film

If the talks bear fruit, we'll see a new line of vehicles, manufactured by the automobile giant, being used in Project K. The film is currently being shot in Ramoji Film City, Hyderabad. While the characters have been kept under wraps, reports suggest Amitabh Bachchan will play a "pivotal role" in Project K. Makers have allocated a humongous budget of Rs. 500cr for production.

Updates
These are the other projects of Prabhas

Touted as the "biggest film of Indian cinema," Project K will focus on the struggle for survival in an apocalyptic world and heavily depend on VFX. Makers are eyeing a summer release next year, so Project K (tentative title) may be out in April or May 2023. Apart from this film, Prabhas also has Spirit, Salaar, and the mythological drama Adipurush in his pipeline.

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Aishwarya Ragupati
Aishwarya Ragupati
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Aishwarya Ragupathi covers entertainment news for NewsBytes. She has previously worked with The New Indian Express and Pinkvilla. Over a career spanning six years, her work has largely focused on regional cinema, especially Kollywood. She has a Master's degree in Broadcast Communication from the M.O.P. Vaishnav College for Women, Chennai.
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