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Odisha mandates 60% Odia text on shop signboards in cities
Odisha just rolled out a new rule: all shops in urban areas have to display signboards with at least 60% of the text in Odia.
The order, announced Wednesday, covers businesses under municipal bodies and aims to make the local language more visible in everyday life.
Shops get discount for compliance, ₹500 fine for defaulters
This move isn't just about signboards—it's about keeping Odia language and culture alive as cities grow.
Shops that follow the rule get a 5% discount on license renewals, but those who ignore it face a ₹500 daily fine after 55 days.
Local authorities will run awareness drives so everyone's on board, and shops have until September 30, 2025 to comply.