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How to use the 'Countdown' feature in Instagram Story 
Refer to this guide

How to use the 'Countdown' feature in Instagram Story 

Feb 20, 2025
07:49 pm

What's the story

Instagram's "Countdown" feature lets you build excitement or anticipation for an event right within your stories. This tool is perfect for hyping up upcoming events, product launches, or even special occasions like birthdays or holidays. By following a few simple steps, you can easily add a countdown to your Instagram story on Android, making your stories even more interactive for your followers.

Initial steps

Setting up your countdown

To start using the Countdown feature in your Instagram story, first open the Instagram app on your Android device. Swipe right to open the story creation interface and tap on Create located at the bottom left corner. Either capture new media or choose an existing photo or video from your library that will be used as the background for your countdown.

Personalization

Customizing your countdown

After selecting your background, tap the smiley face icon or swipe up to access the sticker menu. Choose "Countdown," and either create a new one or select a previously used countdown. Set the date and time, pick a color, and position it on your story. Feel free to add music or additional stickers before sharing.

Interaction

Engaging with followers

When your story is published, your audience can engage with the countdown by setting reminders. This not only increases interaction but also allows you to see which followers are most excited about your event. You can resize and reposition the countdown sticker with a two-finger pinch and drag. Make sure it complements the other elements of your story without overpowering them.