Tim Cook hints at Apple acquiring AI startups
Apple CEO Tim Cook just dropped a big hint: Apple might start buying up AI companies to catch up in the artificial intelligence race.
This comes as Apple's revenue jumped 10% this quarter to $94 billion, but people have been saying Apple is falling behind rivals in the AI game.
Apple eyeing these AI startups
Apple is reportedly eyeing startups like Perplexity, OpenAI, and Anthropic—think ChatGPT and other smart tools you've heard about.
Perplexity's search tech could help power up Siri and boost Apple's own search features.
Plus, Mike Rockwell (the Vision Pro guy) is now leading Apple's AI and Siri efforts.
Why this matters for Apple
Even though folks have doubted their AI progress, Apple's hardware and services are still going strong.
Meanwhile, leadership changes mean Apple is leaning more on outside AI models for now.
Cook being open to big acquisitions signals that Apple wants to close the gap with Google and Meta fast—and stay in the tech race as things keep evolving.