TVS-owned Norton to launch in India by mid-2026

Auto Nov 06, 2025

Norton Motorcycles, the iconic British brand now owned by TVS, is set to launch in India by mid-2026.
First up, their Manx and Atlas bikes will roll out in the UK and Europe around March-April 2026.
The recent debut of the Manx R at EICMA 2025 shows Norton's big plans to go global and revive its legacy.

TVS has invested PS250 million to develop 6 new Nortons

TVS has invested £250 million to develop six new Norton models across two platforms.
The Manx range will be built in the UK, while the Atlas series will be made at TVS's Hosur plant in India—mixing classic craftsmanship with modern scale.
By tapping into the India-UK Free Trade Agreement, TVS hopes Norton can stand out and strengthen Norton's global positioning.