'Always followed due process': Rana Daggubati on betting app investigation
What's the story
Actor-producer Rana Daggubati recently addressed his summons by a Special Investigation Team (SIT) in connection with an investigation into celebrities promoting illegal betting apps. Speaking at the launch of his new alcohol brand, Loca Loka, he told ETimes that he has "always followed the due process." He added, "Those are legalities that keep changing. They'll take their due course. There's a law of the land, and we'll always abide by it."
Brand strategy
Daggubati's approach to brand endorsements and investments
When asked about his criteria for endorsing brands, Daggubati said, "The first thing is getting the product right, if the quality is fine and what you're putting out there is fair, that's as mindful as I would be while attaching my name to anything." He also spoke about his long-standing involvement in the investing world with a sense of responsibility.
Investment insights
Daggubati's perspective on celebrity investments and brand backing
Daggubati shared his views on the growing trend of celebrities investing in brands. He said, "You won't ever be a domain expert unless that's your core business." "Spirits isn't my domain expertise, but I'm a consumer who understands the space." He added that actors have always invested in things like real estate and stocks, but people are more aware of it now because there are more opportunities and brands.
Career balance
Daggubati's approach to balancing films, ventures, and investments
Daggubati also spoke about how he balances his film career with his ventures and investments. He said, "Anything I do is about creating an experience for an audience, whether it's a film, a show or a consumer product." "You can divide it into many hands, but to me it's just one thing: finding an audience and telling them something." Meanwhile, Daggubati was recently seen in the mystery film Kaantha.