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Technology Jun 28, 2025

Google's green efforts thwarted by AI electricity demand

Google's carbon emissions have shot up 51% since 2019, partly due to powering all that new AI—like Gemini and GPT-4—which takes a ton of electricity.
The company's energy use has been climbing by about 27% as it builds more data centers.
Experts even warn that, worldwide, data centers could soon use as much power as the whole country of Japan.

TL;DR

Google is betting big on AI to help the planet

Even with some challenges rolling out cleaner tech like Small Modular Reactors (SMRs), Google says it's stepping up its green game.
This year, they signed deals for 8 gigawatts of clean energy and switched to fully plastic-free packaging for some products.
Google is betting big on AI to help the planet too—they hope their tech can cut global carbon emissions by a gigaton every year by 2030, mainly by making energy use smarter and less wasteful.