Gold buying in India jumped 30% during Dhanteras and Diwali 2026, with shoppers picking up 52 tons worth ₹72,000 crore.
The big reason? Gold prices dropped from ₹1.8 lakh to ₹1.42 lakh per 10gm, making it a tempting buy for many.
Silver demand up 10% ₹5,400 cr
Silver wasn't left out: demand went up by 10%, totaling 300 tons and ₹5,400 crore in sales.
With the festive mood, salary bonuses rolling in, and wedding season around the corner, more people felt confident investing in gold and silver this year despite earlier slowdowns.
Jewelers say the buzz is back for precious metals.