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Home / News / Business News / How long should your phone ring? TRAI seeks suggestions
  • Business

    How long should your phone ring? TRAI seeks suggestions

    Sagar Malik
    Written by
    Sagar Malik
    Twitter
    Last updated on Sep 18, 2019, 07:54 pm
    How long should your phone ring? TRAI seeks suggestions
  • In a rather unique consultation paper, the Telecom Regulatory Authority of India (TRAI) has invited suggestions from industry experts and stakeholders on the maximum duration for which a phone should ring for calls.

    Through the move, the telecom regulator aims at ensuring optimum utilization of network and spectrum resources.

    Furthermore, it is also exploring the "possibility of customization of ringing duration" by phone users.

  • In this article
    Objective is to discover values for duration of ringing: TRAI TRAI looking to balance customer experience, network resources utilization Low ring time may cause issues with customer experience: TRAI The deadline for stakeholders' comments is September 30
  • Quote

    Objective is to discover values for duration of ringing: TRAI

  • "The objective of this consultation paper is to discover values for duration of ringing which should be configured by all the telecommunication service providers to force release calls in case no answer condition persists beyond the given duration," TRAI said in the latest discussion paper.

  • Concern

    TRAI looking to balance customer experience, network resources utilization

    TRAI looking to balance customer experience, network resources utilization
  • Notably, TRAI is looking to strike the right balance between allowing enough time to the user to pick a call, while also ensuring optimal utilization of network resources.

    However, the regulator admitted that setting ringing duration on the "lower side" could lead to bad customer experience, if the duration happens to be considerably lower than is typically desired.

  • Quote

    Low ring time may cause issues with customer experience: TRAI

  • "Configuration of duration of ringing time on lower side might save network resources but it may cause concerns related to network performances and customer experience if duration is much lower than the typical time one takes to answer the call," TRAI acknowledged.

  • Steps

    The deadline for stakeholders' comments is September 30

    The deadline for stakeholders' comments is September 30
  • Furthermore, the telecom regulator has sought views on whether users should be enabled to differentiate between commercial and regular calls, based on call duration.

    Currently, the ring time in mobile networks ranges between 30-45 seconds, while the same for land line networks is set at 60-120 seconds.

    The deadline for stakeholders' comments is September 30, and for counter-comments, if any, it is October 7.

  • India
  • TRAI
  • Technology
  • Telecom Regulatory Authority Of India
  • Telecom Regulatory Authority
  •  
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