Qualcomm's Snapdragon Auto Day showcases tech for Indian roads
Qualcomm just held its first Snapdragon Auto Day in New Delhi, rolling out car tech made for India's roads and driving styles.
The event showed Qualcomm's push to turn India into a global innovation hub by teaming up with local automakers.
Snapdragon Digital Chassis powers infotainment, driver assistance, and more
The big reveal was the Snapdragon Digital Chassis—a suite that powers smarter infotainment (Snapdragon Cockpit), advanced driver assistance (Snapdragon Ride and Ride Flex), always-on internet, and remote updates through Car-to-Cloud.
There's also AI tuned for Indian traffic, driver monitoring, and zonal audio for a more personalized ride.
Qualcomm is working with top local automakers and suppliers
Qualcomm is partnering with top Indian brands like Mahindra, Maruti Suzuki, Tata Motors, and Spark Minda to bring these features to cars.
For bikes and scooters, they're teaming up with Hero MotoCorp, Ultraviolette, and Royal Enfield.
Collaborations with suppliers like Bosch and Tata Elxsi are all about making Indian vehicles safer and smarter.