Newsbytes
  • India
  • Business
  • World
  • Politics
  • Sports
  • Technology
  • Entertainment
  • Auto
  • Lifestyle
  • Inspirational
  • Career
  • Bengaluru
  • Delhi
  • Mumbai
  • Videos
  • Visual Stories
  • Reviews
  • Phone Reviews
  • Fitness Bands Reviews
  • Speakers Reviews
  • Find Cricket Statistics
Hindi
More
In the news
Cannes Film Festival
Aryan Khan
Laal Singh Chaddha
Top Gun: Maverick
Johnny Depp and Amber Heard
Newsbytes
Hindi
Newsbytes
User Placeholder

Hi,

Logout


India
Business
World
Politics
Sports
Technology
Entertainment
Auto
Lifestyle
Inspirational
Career
Bengaluru
Delhi
Mumbai
Videos
Visual Stories
Reviews
Phone Reviews
Fitness Bands Reviews
Speakers Reviews
Find Cricket Statistics

More Links
  • Videos

Download Android App

Follow us on
  • Facebook
  • Twitter
  • Linkedin
  • Youtube
 
Home / News / Entertainment News / AR Rahman's film 'Le Musk' to premiere at Cannes XR
Entertainment

AR Rahman's film 'Le Musk' to premiere at Cannes XR

AR Rahman's film 'Le Musk' to premiere at Cannes XR
Written by Yvonne Jacob
May 15, 2022, 11:00 pm 2 min read
AR Rahman's film 'Le Musk' to premiere at Cannes XR
AR Rahman's debut film directorial 'Le Musk' touted to be a cinematic wonder.

Award-winning music composer AR Rahman's debut film directorial Le Musk is set to premiere at the Cannes Film Market's upcoming Cannes XR program. The short film is touted to be a cinematic sensory experience that will incorporate virtual reality with music, motion, and scent. The film will tell the story of Juliet Merdinian, an orphaned heiress and musician. More details inside.

Context
Why does this story matter?
  • Le Musk follows Merdinian—20 years after being orphaned—searching for the men who changed her destiny forever, using the only memory she has—their scent.
  • Rahman's wife Saira ideated the 36-minute-long film's concept. The couple incorporated their love for perfume as part of the audience's experience to create a more immersive effect.
  • Rahman directed the film from Gurachi Phoenix's screenplay and also composed the score.
Information
The film is expected to be a cinematic treat

The film was shot using 14 different cameras to capture high-quality resolution and frame rate. It was post-produced in stereoscopic 360 VR workflow for a better frame rate and high resolution. Adding to the efforts taken to make the film a great viewing experience, 10 different VFX houses across the globe worked on the project with almost a petabyte of data, as per Variety.

Quote
Here's what Rahman has to say about 'Le Musk'

"Le Musk has been several years in the making with collaborators worldwide; we've aimed to create an unprecedented, subtle sensory cinematic surrealism," Rahman told Variety. He added aroma and music collectively bring "warm memories subjectively for the audience." The film's lead actor Nora Arnezeder said, "We have unlocked a new, expansive frontier in storytelling where we hope to inspire and inquire through the senses."

Cast
Meet the cast and crew behind the film

Actors Arnezeder (Army of the Dead) and Guy Burnet (Oppenheimer) are in the lead alongside Munirih Grace (Pure) and Mariam Zohrabyan. Le Musk is produced under Rahman's banner ARR Studios in collaboration with Ideal Entertainment and Intel. Thenandal Studio and Palani Andavar Holdings serve as associate producers. Cannes XR is part of the Cannes Film Market solely dedicated to cinematographic content and immersive technology.

Share this timeline
Facebook
Whatsapp
Twitter
Linkedin
Yvonne Jacob
Yvonne Jacob
Mail
Yvonne Jacob is an entertainment writer at NewsBytes. She has previously worked with Femina, Just Urbane and Turbocharged magazine where she wrote about fashion, travel, lifestyle and automotive. She holds a Bachelor’s degree in Fashion Design from School of Fashion Technology, Pune. When she is not busy working, you can find her going on scooter rides, probably contemplating another tattoo or holding her pet cat and whispering, “My precious!”
Latest
Cannes Film Festival
AR Rahman
Saira Banu
Army of the Dead
Related
Latest
POCO C40 to debut on June 16: Specifications, expected price
POCO C40 to debut on June 16: Specifications, expected price Technology
Zongshen RE250 breaks cover with retro-inspired looks: Check features
Zongshen RE250 breaks cover with retro-inspired looks: Check features Auto
Moto G Go fully revealed in leaked renders: Check features
Moto G Go fully revealed in leaked renders: Check features Technology
5 natural ways to get rid of pests
5 natural ways to get rid of pests Lifestyle
2023 KTM 390 Duke spied on test; design details revealed
2023 KTM 390 Duke spied on test; design details revealed Auto
Cannes Film Festival
Don't miss watching these 5 best-rated Palme d'Or-winning films
Don't miss watching these 5 best-rated Palme d'Or-winning films Entertainment
'Triangle of Sadness': Everything about Cannes Palme d'Or winner 2022
'Triangle of Sadness': Everything about Cannes Palme d'Or winner 2022 Entertainment
Cannes: Indian documentary 'All That Breathes' wins L'Oeil d'Or award
Cannes: Indian documentary 'All That Breathes' wins L'Oeil d'Or award Entertainment
Satyajit Ray's 'The Storyteller' adaptation: What we know so far
Satyajit Ray's 'The Storyteller' adaptation: What we know so far Entertainment
'All That Breathes': After Cannes screening, HBO acquires Indian documentary
'All That Breathes': After Cannes screening, HBO acquires Indian documentary Entertainment
More News
AR Rahman
Cannes 2022: From Deepika Padukone to AR Rahman, Indians shine
Cannes 2022: From Deepika Padukone to AR Rahman, Indians shine Entertainment
'Heropanti 2' review: Should impose penalty for making such films!
'Heropanti 2' review: Should impose penalty for making such films! Entertainment
Mari Selvaraj's 'Maamannan' unites Fahadh Faasil, Udhayanidhi Stalin, Keerthy Suresh
Mari Selvaraj's 'Maamannan' unites Fahadh Faasil, Udhayanidhi Stalin, Keerthy Suresh Entertainment
'Atrangi Re' album review: AR Rahman delivers soulful melodies
'Atrangi Re' album review: AR Rahman delivers soulful melodies Entertainment
'Chaka Chak' review: 'Atrangi Re's song is ideal for weddings
'Chaka Chak' review: 'Atrangi Re's song is ideal for weddings Entertainment
More News
Saira Banu
Dilip Kumar, wrapped in Tricolor, laid to rest in Mumbai
Dilip Kumar, wrapped in Tricolor, laid to rest in Mumbai Entertainment
Dilip Kumar and Saira Banu's story defines what 'love' is
Dilip Kumar and Saira Banu's story defines what 'love' is Entertainment
Dilip Kumar passes away after prolonged illness. Rest in Peace!
Dilip Kumar passes away after prolonged illness. Rest in Peace! Entertainment
Dilip Kumar's health is improving: Saira Banu
Dilip Kumar's health is improving: Saira Banu Entertainment
Dilip Kumar is currently 'on oxygen support, not on ventilator'
Dilip Kumar is currently 'on oxygen support, not on ventilator' Entertainment
More News
Army of the Dead
'Army of Thieves' teaser is genius, Matthias Schweighöfer impresses
'Army of Thieves' teaser is genius, Matthias Schweighöfer impresses Entertainment
'Meet the Army of Thieves,' Zack Snyder shares first images
'Meet the Army of Thieves,' Zack Snyder shares first images Entertainment
'Army of the Dead' review: Predictable yet fun zombie heist
'Army of the Dead' review: Predictable yet fun zombie heist Entertainment
Color-blind casting is the future: Huma Qureshi
Color-blind casting is the future: Huma Qureshi Entertainment
I'm someone who believes in looking ahead in life: Bautista
I'm someone who believes in looking ahead in life: Bautista Entertainment
More News
Related
IPL closing ceremony: Ranveer Singh, AR Rahman confirmed as performers
IPL closing ceremony: Ranveer Singh, AR Rahman confirmed as performers Entertainment
Khatija, AR Rahman's eldest daughter, is now married; shares pics
Khatija, AR Rahman's eldest daughter, is now married; shares pics Entertainment
AR Rahman's 'Tamil link language' comment divides social media
AR Rahman's 'Tamil link language' comment divides social media Entertainment
Khatija Rahman, AR Rahman's eldest daughter, reveals she's engaged
Khatija Rahman, AR Rahman's eldest daughter, reveals she's engaged Entertainment
Next News Article
Next News Article

Love Entertainment news?

Subscribe to stay updated.

Entertainment Thumbnail
India News Business News World News Politics News Sports News Technology News Entertainment News Auto News Lifestyle News Inspirational News
Career News Bengaluru News Delhi News Mumbai News Mukesh Ambani Indian Premier League (IPL) Karnataka Samsung Xiaomi West Bengal
Bihar Virat Kohli Rohit Sharma Haryana Narendra Modi Arvind Kejriwal Tamil Nadu Gujarat Yogi Adityanath YouTube
Instagram Hollywood News Uttar Pradesh Kerala Netflix Bollywood News Mamata Banerjee Maruti Suzuki Rahul Gandhi Elon Musk
Shah Rukh Khan Chelsea FC OPPO Akhilesh Yadav Indian Cricket Team Apple Manchester United Salman Khan Cryptocurrency OnePlus
Amitabh Bachchan ICC Women's World Cup Vivo India vs Sri Lanka
About Us Privacy Policy Terms & Conditions Contact Us Ethical Conduct Grievance Redressal News News Archive Topics Archive IPL 2022 Schedule IPL 2022 Points Table Find Cricket Statistics
Follow us on
Facebook Twitter Linkedin Youtube
All rights reserved © NewsBytes 2022