NewsBytes
    Hindi Tamil Telugu
    More
    In the news
    Narendra Modi
    Amit Shah
    Box Office Collection
    Bharatiya Janata Party (BJP)
    OTT releases
    Hindi Tamil Telugu
    NewsBytes
    User Placeholder

    Hi,

    Logout


    India Business World Politics Sports Technology Entertainment Auto Lifestyle Inspirational Career Bengaluru Delhi Mumbai Visual Stories Find Cricket Statistics Phones Reviews Fitness Bands Reviews Speakers Reviews

    Download Android App

    Follow us on
    • Facebook
    • Twitter
    • Linkedin
     
    Home / News / Entertainment News / Confirmed! Mohanlal's 'Marakkar' goes digital after producer-exhibitor talks turn sour
    Confirmed! Mohanlal's 'Marakkar' goes digital after producer-exhibitor talks turn sour
    Entertainment

    Confirmed! Mohanlal's 'Marakkar' goes digital after producer-exhibitor talks turn sour

    Written by Shreya Mukherjee
    November 01, 2021 | 02:06 pm 2 min read
    Confirmed! Mohanlal's 'Marakkar' goes digital after producer-exhibitor talks turn sour
    After weeks of discussions, makers of 'Marakkar' have decided to premiere the movie on OTT

    Following a lot of dilly dally, makers have reportedly decided to release the National Film Award-winning picture Marakkar: Arabikadalinte Simham directly on an OTT platform. Producer Antony Perumbavoor had kept off the Mohanlal-starrer's release for over a year to accommodate theatrical launch but the final decision came after Kerala theater owners failed to convince him about a profitable big-screen release. Here's more.

    Reports suggested Amazon Prime Video has bagged the streaming rights

    Although no official announcement from the makers has come, a report by Manorama Online states that the Priyadarshan directorial is premiering on Amazon Prime Video. Notably, Perumbavoor had told the media after the National Film Awards that they were debating whether to go digital with the movie. Speculations were rife that talks with Prime Video had been near-final at that time.

    Things escalated as Perumbavoor quit exhibitors' committee over differences

    Tracing back, Perumbavoor's statement had upset exhibitors and theater owners in the state. Even Kerala Culture Minister Saji Cherian insisted films must be launched in cinema halls. Perumbavoor reportedly was part of several weeks-long discussions with the Film Exhibitors United Organization of Kerala (FEUOK) but the final nail in the coffin came when Perumbavoor, who was FEUOK Vice-President, quit the panel over some differences.

    Producers demanded same pay from theater owners as OTT platform

    Reports suggest that producers were ready to release this high-budget venture in theaters if cinema hall owners agreed to pay the equal amount as offered by the OTT platform. But the organization's president Vijayakumar reportedly refused to budge. Made on a huge budget of Rs. 100cr, makers were skeptical about making profits if the movie gets screened in cinema halls running at 50% occupancy.

    Currently, halls in Kerala are running at 50% occupancy

    Given the improving COVID-19 situation in the state, the Kerala government had allowed the reopening of the theaters (alongside auditoriums) from October 25. However, the cinema halls are running at half capacity and only those who are fully vaccinated can visit the theaters.

    Earlier, 'Marakkar' was looking at August 12 theatrical launch

    Marakkar was originally scheduled to be released in the halls in March last year but the COVID-19 pandemic played foul sport. Then in June, the Malayalam superstar himself announced on social media that the movie will premiere in cinema halls on August 12. That too didn't pan out. Apart from Mohanlal, the actioner stars Keerthy Suresh, Suniel Shetty, and Manju Warrier in pivotal roles.

    Share this timeline
    Facebook
    Whatsapp
    Twitter
    Linkedin
    Related News
    Mohanlal

    Mohanlal

    Is it the OTT way for Mohanlal's 'Marakkar: Arabikadalinte Simham'? Entertainment
    Mohanlal teams up with filmmaker Shaji Kailas after 12 years Malayalam Movies
    Prithviraj Sukumaran, Manju Warrier to star in Malayalam movie 'Kaapa' Prithviraj Sukumaran
    Mohanlal's '12th Man' goes on floors on Malayalam New Year Malayalam
    Next News Article

    Love Entertainment News?

    Subscribe to stay updated.

    Entertainment Thumbnail
    Indian Premier League (IPL) Celebrity Hollywood Bollywood UEFA Champions League Tennis Football Smartphones Cryptocurrency Upcoming Movies Premier League Cricket News Latest automobiles Latest Cars Upcoming Cars Latest Bikes Upcoming Tablets
    About Us Privacy Policy Terms & Conditions Contact Us Ethical Conduct Grievance Redressal News News Archive Topics Archive Download DevBytes Find Cricket Statistics
    Follow us on
    Facebook Twitter Linkedin
    All rights reserved © NewsBytes 2023