Brazil tells WhatsApp to pause ban on 3rd-party AI chatbots
Brazil's top competition authority just told WhatsApp to hit pause on its new rule blocking outside AI chatbots from using its Business API.
This move, rolled out by Meta last October, is now under investigation for possibly giving Meta's own AI an unfair edge over rivals like OpenAI and Microsoft.
What else is going on?
Brazil isn't alone—regulators in the EU and Italy are also looking into Meta's practices.
If found guilty of breaking antitrust rules, Meta could face some massive fines (think up to 10% of its global revenue in the EU).
For now, Meta says AI providers in Italy can keep working as usual. The company stands by its policy, saying the API is meant for business updates—not heavy-duty chatbot use—but businesses in Brazil can still run their own AI solutions while things get sorted out.