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    Home / News / Technology News / YouTube testing multiplayer mini-games to boost user engagement
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    YouTube testing multiplayer mini-games to boost user engagement
    Only 2 games currently support the multiplayer mode

    YouTube testing multiplayer mini-games to boost user engagement

    By Mudit Dube
    Dec 10, 2024
    05:26 pm

    What's the story

    YouTube is currently experimenting with multiplayer mini-games as part of its collection known as "Playables."

    The company has confirmed that it is "beginning to test a new multiplayer feature for a few select games on YouTube Playables."

    This feature will allow users to engage in real-time gaming with others. Currently, only two games, Ludo Club and Magic Tiles 3, support this new multiplayer mode.

    Evolution

    YouTube's Playables: A year-long journey

    YouTube has been testing mini-games, dubbed "Playables," on its app and website for some time now - nearly a year.

    At first, the games were only available for premium users. However, in May this year, the company opened its free catalog of games for all users.

    The move was a major expansion in YouTube's gaming offerings and user accessibility.

    Expansion

    YouTube's Playables portfolio now boasts over 130 games

    The portfolio for Playables on YouTube has grown steadily over time. It now hosts over 130 games in different categories, including Action, Arcade Brain & Puzzle, Trivia & Word, Racing, Simulation, and Sports.

    This wide variety of games is all part of YouTube's plan to boost user engagement and provide a more complete entertainment experience on its platform.

    Trend

    YouTube follows Netflix, LinkedIn in adding games

    YouTube's move to include games is part of a broader trend among digital platforms. Other companies like Netflix and LinkedIn have also added games to their platforms.

    The goal behind these additions is to keep users engaged beyond traditional activities such as watching movies or interacting with posts.

    This strategy reflects an industry-wide shift toward more interactive and diversified user experiences.

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