Chris Pratt's OTT shift is what modern fame looks like
What's the story
Chris Pratt's foray into the world of OTT platforms is a monumental change in his career. Once a blockbuster star, he now flaunts his versatility on these new-age media terrains. This move is not just about getting into different roles but also about adapting to how audiences consume entertainment these days. His reach across different formats highlights his adaptability and commitment to industry trends.
Marvel influence
'Guardians of the Galaxy' impact
The role of Star-Lord in Guardians of the Galaxy was pivotal for Pratt. It catapulted him into mainstream success and opened doors for more diverse opportunities within OTT services. The character's popularity helped establish a strong fan base, which translated well when he ventured into series available on various platforms. This transition showcases how iconic film roles can influence an actor's trajectory in digital media.
Versatility
Embracing diverse roles
Pratt has made a strong mark in the OTT space with projects like The Terminal List on Amazon Prime Video and The Tomorrow War, showcasing his range beyond big-screen blockbusters. In the OTT era, Pratt has become more adventurous, picking up roles that are starkly different from what he's done earlier. By picking projects that push him artistically, he showcases a desire to delve into difficult characters and stories.
Partnerships
Collaborations with OTT giants
The reason behind Pratt's transformation can be credited to his collaborations with the biggest OTT platforms. Working with these companies gives him access to cutting-edge projects that reach global audiences in an instant. These partnerships help him join hands with the best of the best in the industry to create something groundbreaking yet appealing to a wide audience.
Digital presence
Engaging with fans online
Pratt has an active presence on social media and other digital platforms to connect with his fans, which is what makes him more than just a star who appears on television. This direct interaction creates an audience that is loyal enough to follow his work everywhere. His online engagement strategy shows he gets how modern fans work and keeps interest alive in his work during this age.